Always release your product before it is ready.
Movement, not Planning.
Want to be successful? Get your product or service out there now, not after you’ve refined it and made it good. The MBA programs are wrong. Get moving.
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Want to be successful? Get your product or service out there now, not after you’ve refined it and made it good. The MBA programs are wrong. Get moving.
What are you building with your business? Do you know? If not, it’s never too late to get this answer. Stop for a moment and get it, because every decision will fall from this one if you have it answered. People who try to make money rarely make very much of it. People who answer this question understand it is where significance begins.
Chapter Six in my next book, Bad Plans Carried Out Violently, is about Conation, the most important business word you’ve never heard. Its antonym is just as obscure and just as critical for you to know – velleity.
Imagine building a boat without an engine or a sail. We call that a raft. You could build a gorgeous multi-million dollar 60’ cruiser, but if there is no engine, it’s still just a raft. And if you actually want to have some control over where you’re going, drifting around aimlessly in a raft isn’t the best way to get there. Or the fastest. Or the safest. You get the idea. You need an engine.
We’ve all heard that extraordinary people are just ordinary people who have made extraordinary decisions. It think it’s even more simple than that. Extraordinary people are those who understand that Movement is the Master, and planning is just its humble servant with a small “s”.
As responsible business owners, we invest a lot of time answering the “what” question. What will I sell? What should my price be? What kind of marketing should I do?
You’re too busy making money; no business can survive that. Your business should give you both time and money. Not just money.
I started Crankset Group out of a desire to help small businesses in the Denver, Colorado area grow and mature. It continues to mature itself as we bring a lot of the tools and practices that I’ve created working one-on-one with business owners over the years online. Now these tools and resources are available to you.
Twitter is a great way to get ahold of me or interact with me.
I’d love to let you know what I’m up to from time-to-time.